1. Introduction and Scope
Founders Waterproofing (“Company”, “we”, “us”, or “our”) values your privacy and wants you to understand how we collect, use, protect, and share your personal information. This Privacy Policy explains our practices regarding information collected through our websites, including www.founderswaterproofing.com, social media pages, advertising links, and electronic communications, collectively referred to as the “Services.”
By using the Services, you consent to the collection and use of your information as described here. If you do not agree, please refrain from submitting information. This Policy may be updated periodically, and continued use of our Services constitutes acceptance of any changes.
2. Minors and Children Under the Age of Thirteen (13)
The Services are not intended for individuals under the age of thirteen (13). We do not knowingly collect personal information from children under thirteen (13). If you are under thirteen (13), please do not use the Services or submit any personal information. In the event that we discover personal information has been collected from a child under thirteen (13) without verified parental consent, we will promptly delete such information to ensure compliance with applicable privacy laws.
3. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time, and any changes will be posted on this page. The date of the most recent revision is indicated at the top of the page. The updated Privacy Policy supersedes all prior versions. You are responsible for reviewing this Privacy Policy periodically to stay informed of any changes. Continued use of our Websites or Services constitutes your acceptance of the current Privacy Policy. This Privacy Policy cannot be modified by users, and the provisions in the latest version override all previous statements regarding our privacy practices.
4. Information We Collect About You
We collect information that identifies, relates to, describes, references, or could reasonably be linked, directly or indirectly, with a consumer, visitor, or device (“personal information”). This includes identifiers such as your name, email address, postal address, phone number, online identifiers, IP address, and other similar information. We may also collect contact and background information, including signatures, account names, and other personal details that help us provide our Services.
Additionally, we collect commercial and internet activity information, such as products or services purchased, browsing history, search history, ISP details, platform type, date/time stamps, referring/exit pages, and other interactions with our Websites or advertisements. Professional or employment-related information, such as job history, performance evaluations, and education history, may also be collected when voluntarily provided.
We may also gather sensitive personal information, like social security numbers, only if voluntarily submitted through employment applications. Non-personal, anonymized, or aggregate information may be used in any manner permitted by law. We do not request sensitive data such as racial or ethnic origin, religious beliefs, health information, financial account numbers, or other personal identifiers through our Services.
5. Sources of Information
Founders Waterproofing obtains the categories of personal information listed above from the following sources:
Directly from you: When you provide information through forms, inquiries, or other interactions with our Services.
Automatically through your use of the Services: This may include usage details, IP addresses, and information collected via cookies or similar tracking technologies.
Social media connections: When you connect with social media platforms such as Instagram, Facebook, or others through our Services, we may access information you have shared with those platforms, depending on your privacy settings.
Employment applications: If you submit an application and provide employment history or social security numbers, we will collect and process that information as described.
A. Information You Provide to Us
We collect personal information that you provide to us directly, including:
Information you provide when interacting with our Services, such as:
Filling in forms or posting material
Requesting our services
Participating in contests, promotions, or sweepstakes
Reporting problems or providing feedback
Records and copies of your correspondence, including emails and phone numbers, if you contact us
Responses to surveys for research purposes
Your search queries and use of our Websites and other Services
We also collect personal information when you apply for a position with us, which may include:
Additionally, information may be provided when you publish or display content on public areas of Social Media Pages or Authorized Links, or transmit it to other users. All such content is collectively referred to as “User Contributions” and is shared at your own risk. Copies of User Contributions may remain viewable in cached pages or archived content.
By submitting information about others, you confirm that you have the authority to do so and permit us to use it according to this Privacy Policy. When you link your social media account, you consent to the collection, use, and storage of information from those accounts as described here.
B. Information We Collect Through Automatic Data Collection Technologies
As you navigate and interact with our Sites, we may use automatic data collection technologies to gather information about your equipment, browsing actions, and patterns, including:
Details of your visits to the Sites and Social Media Pages, including traffic data, location data, logs, and the resources you access or use.
Session data such as mouse movements, scrolling, clicks, and keyboard strokes through session replay technology, heatmaps, and other similar tools.
Information about your computer equipment, software, and internet connection, including IP address, operating system, and browser type.
The information collected automatically may be aggregated and not directly linked to your name, but it may also be associated with personal information collected through other means.
These technologies help us to improve the Sites, deliver a more personalized service, and:
Estimate audience size and usage patterns
Market our services more effectively
Store your preferences to customize the Services
Speed up your navigation
Recognize you when you return to the Sites
We also use this information to analyze trends, administer the Sites, diagnose technical issues, approximate user locations, and conduct security and fraud monitoring.
C. Information Third Parties Provide About You
Our service providers may, from time to time, supplement the information we collect directly from you on our Sites with records obtained from third-party vendors. This information is used for various purposes, including improving our ability to serve you, tailoring advertisements to your interests, and offering opportunities that may be relevant to you. When service providers combine this information with personal information we collect on the Sites, it is treated as personal information, and we apply this Privacy Policy to the combined information, unless we have explicitly disclosed otherwise.
6. Online Tracking
Some content or applications, including advertisements, provided with the Services are served by third parties such as advertisers, ad networks, content providers, and application providers. These third parties may use cookies, web beacons, or other tracking technologies to collect information about your online activities across different websites and services. The information they collect may be linked to your personal information or remain anonymous. Third parties may use this information to provide interest-based advertising or targeted content. We do not control these technologies or how they are used, and any questions should be directed to the responsible provider.
Our Sites use tracking and analytics tools, including Google AdWords, Google Analytics, Postie, and YouTube plug-ins. Google AdWords and Postie enable remarketing to previous visitors by displaying personalized ads based on prior visits. Google Analytics collects information such as pages visited, visit frequency, and referral sites to help improve our Websites. YouTube plug-ins allow video content embedding, which may transmit information to YouTube servers. We do not control or access the information collected by these third parties and encourage users to review their privacy policies.
Some web browsers offer a “Do Not Track” (DNT) feature, signaling that you do not want your activity tracked. Our Services currently do not respond to DNT signals. You may opt out of receiving targeted advertising through platforms such as the Network Advertising Initiative (NAI) or manage ad preferences via Google Ads Settings. Additionally, commercial and advertising emails we send include an opt-out mechanism, though this does not affect tracking for online or digital advertising unrelated to email.
7. Text Messaging and Alerts – Opting In and Out
By providing your phone number, you consent to receive marketing and informational texts or calls, including auto-dialed messages, from us or partners. Opt-in is voluntary; standard messaging rates may apply. You can opt-out anytime by replying STOP or adjusting device settings. Numbers are never shared with third parties.
8. How We Use Your Information
Provide, support, personalize, and improve our Website, products, and services.
Respond to your inquiries and requests.
Administer contests, promotions, and communications.
Deliver advertising, marketing, and non-marketing notifications.
Fulfill contractual obligations and billing.
Ensure safety, security, and integrity of systems.
Conduct research, testing, and development.
Comply with law, risk management, audits, and legal proceedings.
Maintain records, business continuity, and disaster recovery.
Notify you of changes, mergers, or asset transfers.
Enforce policies and seek consented purposes.
Use sensitive information for employment evaluation, security, and analytics.
9. Disclosure of Your Information
We may share your personal information with service providers, contractors, affiliates, and business partners to provide, improve, and secure our Services. This includes analytics, marketing, product delivery, and fraud prevention. Information may also be disclosed to comply with legal obligations, enforce agreements, protect rights, or in business transfers like mergers. Non-personal data and aggregated statistics may be shared for business purposes, but we do not sell personal information to unaffiliated third parties. By using our Services, you consent to such disclosures.
10. Data Security
We implement reasonable measures to protect your personal information from accidental loss, unauthorized access, use, alteration, and disclosure. You are responsible for keeping your password confidential and for sharing information cautiously on public areas of the Sites or Social Media Pages. Internet transmission is not completely secure, and any data you send is at your own risk. We cannot guarantee absolute security or prevent circumvention of privacy settings. By using our Services, you acknowledge and accept these risks.
11. Contact Information
To ask questions or comment about this privacy policy and our privacy practices, contact us at: